30 Awesome Literature Review Topics to Help You Compose an Outstanding Dissertation
Let me tell you a secret
If you conduct proper research regarding the literature review section of your dissertation or thesis BEFORE finalizing the topic, then the research process will become a lot easier for you. This article will definitely help you to make your literature review topics more reasonable.
Why you’re asking?
That is because the literature review gives a summary of all the previous studies conducted on the topic and the methods, techniques, and statistical tools applied to them. This gives the researcher not only a clear idea as to where the study is originating from but also gives him an idea as to which techniques and tools he should apply to his study and what their outcome can be.
So, if you want to be sure if you are selecting the right topic for your final dissertation or thesis, then make sure that you conduct research for your literature review before finalizing your research theme.
But it’s not that easy to come up with literature review topics, right?
Don’t worry; below mentioned are a few literature review example topics that can help you kick start your research:
Eco-marketing is the new device of forming a company’s corporate image
The environmental effect of a product’s packaging
The commercial impact of globalization
The role of pricing policy for the company’s marketing policy
Barriers in international trade
Effect of mobile commerce on a firm’s productivity
The effect of advertisements on children
Analysis of the marketing strategies and practices of a multi-national company
The role and importance of business ethics in business life
the importance of effective business communication in a company’s productivity
Study of customer satisfaction using Markova interest rate model
Analysis of consumer price index
Study of teacher empowerment in small learning communities
Teacher attitudes towards pay for performance incentives
Effects of gender on the family buying decision
Effects of recession on consumer buying behavior
Factors affecting positive and negative word of mouth in the hotel industry
The effect of brand image on consumer‘s preference
The effect of recession on the advertisement industry
Effects of recession on promotional activities of a company
The attitude of people towards direct marketing
Effects of product’s response through free sample trial/usage
A comparative study of sellers and buyers in market acceptability of licensed software
Consumer awareness and usage of e-banking transactions through mobile phones
Impact of performance commitment on customer’s evaluation of product quality
Effect of product innovativeness and trialability on new product adoption
Relationship between mobile phone advertising and the company’s corporate image
A consumer decision-making model in the automobile industry of Pakistan
Factors behind brand switching in the fast-moving consumer goods industry
Consumer purchase behavior in out-of-stock situations at retail outlets
Try to search the internet and another source for information on the above-mentioned topics and form a literature review so that you can get a clear idea of the direction of your thesis or dissertation. This article will definitely help you to make your literature review topic more effective and useful.
